When you start to consider holiday gifting, a day dedicated to charity brings the true spirit of the holiday season into clear view. What if this year became the year you resolved to support those in need with every dollar you spent? It’s such a marvelous early New Year’s resolution, to keep others in mind as you give special things to those you love.
Only a real Grinch couldn’t get behind feeding hungry kids. Whether you’re sending cute tea towels designed by Molly Yeh or shopping this year’s crop of spatulas, know that we’re giving 30 percent of the retail price of these No Kid Hungry items to one of the best nonprofits dedicated to taking care of kids. (You might spy your loved one’s favorite chef, such as Bobby Flay, among those who work with us on these, by the way!)
The St. Jude Children’s Hospital in Memphis, Tennessee researches and treats childhood cancers. We can’t think of a better charity to feature during the end of a difficult year for so many. Charming cotton kitchen towels are inspired by the work of young patients; a reindeer-bedecked mug is simply a mood-brightener. offering a gift box featuring golden hearts, two mugs, a candle and a delicate spatula (below). If you have small kids, one might poach your reindeer spatula to sing karaoke (but we can’t blame them). And we’ve got sweet little handmade ornament cookies, based on patients’ drawings. A portion of proceeds goes to the hospital, and it just takes a click to add a gift certificate that benefits St. Jude to your other purchases this holiday season.
Trained counselors staff the lines, chat rooms and text centers at The Trevor Project, where LGBTQ young people can get help and guidance. It is a wonderful operation, and we’re proud to partner with them to offer mugs, candles and rainbow-striped kitchen towels. A full 50 percent of the purchase price goes to the organization. (For the loved one who has everything, a gift certificate sure goes a long way.) Also consider a direct donation.
Anyone who has applauded the brave work of our first responders during the last two years will appreciate this limited-edition Doctors Without Borders “thank you” mug. Inspired by the first responders and health-care workers on the front lines of health crises, 25 percent of net proceeds go to Doctors Without Borders, a humanitarian organization providing medical aid to those who need it most around the world. It’s also beautiful, crafted of durable stoneware, and microwave and dishwasher-safe.
What is it about this tote, which we developed in collaboration with the NAACP? It’s so stunning in its simplicity. Adorned with a hand screen-printed rainbow in shades of brown, the durable cotton bag is ideal for farmers’ market hauls and supermarket runs. Exclusively available at Williams-Sonoma, 50 percent of its purchase price goes straight to the NAACP, an organization working for justice, equity and equality in criminal justice, health care, education, climate and the economy.